Redesign of Eiendom.no
Transforming the online experience for new property listings in Norway
The Eiendom.no platform is designed for the property industry, allowing builders and developers to showcase new housing projects. My role involved redesigning the user experience to enhance functionality and user engagement.
Client
Marketer
Link
Industries
PropTech, Real Estate
Services
UX design Web and mobile redesign Design system User testing
For Marketer, I took on the role as UX designer to lead the redesign of Eiendom.no, a platform dedicated to showcasing new property projects in Norway. Working in collaboration with a UI designer, we first evaluated the existing website to identify strengths and weaknesses. This evaluation informed our redesign strategy. We then redefined the target audience and their primary tasks on the platform, aligning user needs with the company's goals for user engagement. This led to the creation of a new, intuitive web and mobile experience. As part of the redesign, we developed a comprehensive design system to ensure consistency across the platform. By creating clickable prototypes, we were able to conduct user testing, validating that the new flow was both quick and intuitive, ultimately enhancing user satisfaction and engagement.
